Video Connects You with Prospective Clients
Video: A great medium to transform a 'cold lead' into a 'warm prospective client'
The process of building new business relationships is hard work. Your firm's website is an important client acquisition tool, and well-crafted content - the words and images on your site - can establish your credentials and address prospective client's questions and concerns.
Now you can take this a step further. Add a short, professionally produced video to your website to speak to prospective clients as they browse your site, making them feel like they have met with you privately and had a chance to get to know you.
76% of business owners recently indicated that they wanted to have a sense of an accountant's personality before contacting them for the first time.
Online video is a perfect medium to address this - it makes the initial introduction for you. A video message allows you to speak directly to potential clients. It's a powerful tool to communicate your values, philosophy and professionalism before a new client ever connects with you by phone or email.
Video opens doors for you:
- Build rapport with potential clients
- Pre-sell your firm's services
- Establish your credibility and professionalism
- Communicate the value of working with an accounting professional
Discover how an online video message allows you build your firm while spending less time pre-selling your services in person. Instead of having to introduce yourself and your firm to cold prospects, you'll have a warmer, more comfortable dialogue with prospective clients who feel like they've already met with you.
How it Works
It's easy and surprisingly inexpensive to add a short professional video message to your site.You get assistance with the creative process -- guidelines and advice on developing an effective script -- and a professional videographer is dispatched to your location at a prearranged time and and date. Your videographer guides you to ensure that your interview and business footage looks and sounds great.
After the shoot is complete, the footage is submitted for your approval and you have the opportunity to make edits. It's not a complicated or time consuming procedure. The result is a top-notch, professional video message.
Once production is complete, you can easily insert your video onto your site, and a copy is also provided as a file that can be added to popular social networking sites.
Price
Add a powerful, professionally-produced 60-second video message to your site for a one time charge of $499 (includes 1 year of video hosting).Enhance your website with a professional video message today!
Return to What You Get | CPA Website Content
"When
I received information on your company. I went into
one of your many sample sites and found just the one
I was looking for. Not only had you done all the
programming and design work that I was looking for,
but you included some truly outstanding practical
accounting and tax information. 


